
Author
Shaun M. Jones, CFS, CFP®
Founder of Jones Fiduciary Wealth Management. He spent nearly two decades on the legacy side of the industry before building a fee-only fiduciary firm where the tax strategy comes first and the portfolio follows. Author of UnBrainwashed Investing.
Articles
Everything Shaun has written

Article · 2 min read
The One Thing Most Advisors Hope You Never Ask
Not all financial advisors operate the same way.Some work on commissions, others are Fee-Only. What’s the difference? Commission-Based Advisors Fee-Only Advisors Here’s...
Sep 3, 2026 · Advisors & Fees

Article · 1 min read
When Rate of Return is Useless
There is ZERO point in getting excited about a good rate of return, if you don’t plan the taxes out.
Sep 1, 2026 · Taxes

Article · 2 min read
"Active” vs. “Passive” Investing
We believe in an combination: *Passive stock market investment (because let's be honest, you can't beat the stock market by playing the stock market) *Active, outside the stock market (investments like real estate, data centers, and energy production of the future)
Aug 27, 2026 · Investing

Article · 1 min read
I don’t want to lose a friend over this…”
This week I had a free consult with someone who has $3.5 million at a big-box firm. His advisor?A good friend....
Aug 20, 2026 · Advisors & Fees

Article · 1 min read
Taxes After 250 Years
The American Revolution was sparked by taxes. Farmers challenged the most powerful empire in the world—not over politics or land—but...
Aug 18, 2026 · Taxes

Article · 2 min read
AI is the Train and Data Centers are the Tracks
You’ve seen the headlines:Amazon. Microsoft. Meta.Laying off thousands… while pouring billions into AI. But here’s the truth:AI doesn’t run on...
Aug 13, 2026 · Investing

Article · 2 min read
When Your Advisor is Your Friend
This week I had a free consult with someone who has $3.5 million at a big-box firm. His advisor?A good...
Aug 11, 2026 · Advisors & Fees

Article · 1 min read
Eating What We Cook
Would you eat at a restaurant where the chef won’t touch the food? Would you invest your money into something...
Aug 7, 2026 · Advisors & Fees

Article · 1 min read
Opportunity Zones
How do you avoid capital gains taxes—and help a community in need at the same time? Here’s the good news:...
Aug 5, 2026 · Taxes

Article · 1 min read
Aligned Interests
Previously I talked about the patience premium. The idea that the investments that are hardest to buy and sell have...
Jul 29, 2026 · Investing

Article · 2 min read
Your Old Tax Returns Could Save You Thousands
I've talked before about how most financial advisors don't actually do tax planning... But what do I really mean by...
Jul 10, 2026 · Taxes

Article · 2 min read
The Retirement Death Spiral [Part 2 of 2]
I previously mentioned the retirement death spiral. Retirement income often doesn't keep up with expenses, so your only option is...
Jul 7, 2026 · Retirement
Podcast
Every episode
EP 10Podcast · Doug Motley
Fees & Alignment with Doug Motley
May 30, 2025
EP 08Podcast · Manny Aniceto
Navigating Post-Retirement Challenges: A Conversation with Manny Aniceto
Sep 14, 2024
EP 07Podcast · 7 min 36 sec
Take Control of the Taxes on Your Investments
Jan 18, 2024
EP 06Podcast · 39 min 5 sec
Denise Menelly on Retirement
Jan 3, 2024
EP 05Podcast · 11 min 55 sec
The Truth About Tax Deferral
Dec 18, 2023
EP 04Podcast · 7 min 33 sec
Why We Give A Military Discount
Dec 18, 2023
EP 03Podcast · 31 min
Ex-Legislator, Born Entrepreneur Quinn Johnson
Dec 12, 2023
EP 02Podcast · 9 min 46 sec
Tax Loss Harvesting: Demystifying the Process
Dec 7, 2023
EP 01Podcast · 35 min 27 sec
Welcome to Unbrainwashed Success
Sep 5, 2023